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On December 19, 2016, the “13th Five-Year National Strategic Emerging Industry Development Plan†issued by the State Council pointed out the direction for the development of strategic emerging industries, and at the same time further developed a new generation of information technology, high-end equipment and new Strategic emerging industries such as materials, biology, new energy vehicles, new energy, energy conservation and environmental protection, and digital creativity will promote the development of new technologies, new products, new formats and new models in a wider field, build a manufacturing power, and develop modern service industries. Building a well-off society in an all-round way has provided strong support. The "Economics" reporter will sort out and analyze the development trends in the two major areas of environmental protection and new materials in 2017, and hope to inspire readers.
The dilemma of the environmental protection industry After decades of development, the environmental protection industry is growing rapidly, but it is still very weak compared to other industries. Fu Tao, the chief partner of the E20 Environmental Platform and an adjunct professor at the Peking University School of Environment, said in an interview with the Economics reporter that due to the enthusiasm of the government and the participation of the public, the industry is small, at the management level and service level. The talent structure, salary structure, income level and other aspects are also far from the other industries.
The environmental protection industry has been ups and downs in the process of achieving compliance. "As the standard has improved, it has become a sports industry. When the standard is released, it will be scattered. The supervision has been strengthened, and the other is on the rise." In addition, the main body of the industry is dispersed in different fields and driven by policies, resulting in It has always been cost-centric. To some extent, the environmental industry has become a pseudo-industry, and even five years ago, it was an industry that was not concerned by the capital market. At present, the dilemma of the environmental protection industry is reflected in the fact that cost-centered, environmental protection has no status. If the economy is in difficulty, the local government and enterprises must first reduce the cost, which is very unfavorable to the development of the environmental industry. It also makes the environmental protection industry fall into the predicament of industrial status, financial security, and unclear political future.
Innovative business value Fu Tao said that during the “Thirteenth Five-Year Plan†period, the trading side of the environmental industry will enter the era of business model based on value exchange, and will focus on large enterprises to form 10-20 industrial aircraft carrier battle clusters.
At present, environmental protection companies only make 20%-30% of environmental protection demand, and the remaining 70%-80% of demand is not done by the main company. It is not that companies do not want to do it, but that there is no business model. For example, there are twenty or thirty subdivisions in the field of water, and water supplies include reservoirs, drinking water, and reclaimed water. In addition to municipal sewage, there are seawater desalination, rainwater, and sponge cities. At the same time, the "Water Pollution Prevention Action Plan" also proposed a series of environmental problems such as agricultural parts, industrial wastewater, park wastewater, and even coastal wastewater. These areas have not been treated before.
There are more fields involved in the treatment of solid waste. Solid waste contains 30 to 40 fields. Because solid waste belongs to materials, the upstream can be extended to the harvesting industry after the circulation, and the downstream can extend to the export of the trench oil. There is no clear business model in the segmentation area.
Environmental companies should find their own blue ocean in the innovation of business models. Companies need to discover new markets and differentiate their products in order to achieve high profits. Fu Tao believes that the environmental industry has reached an era of serious thinking about business models.
Fu Tao told reporters that most of the environmental protection fields still need to be developed. Good enterprises are innovating with business models, welcoming new eras and entering new fields. “The core of innovation is to connect ecological values. One is to connect natural ecological values, and the other is to connect ecological resources.†The focus of the innovative business model is to focus on the customer base and tap the profit pool. The source of the profit pool is largely from ecology. Just as in the battle of Chibi, the greatest credit is Zhou Yu, and Zhuge Liang is the second to contribute to the "Breakfast of Dongfeng." What he does is connect, the one who invests the least but gains the most. This is also a revelation of the development of the environmental protection industry.
New Opportunities for the Environmental Protection Industry "The 13th Five-Year National Strategic Emerging Industry Development Plan" pointed out that it is necessary to accelerate the development of advanced environmental protection industries. Vigorously promote the implementation of action plans for water, air and soil pollution prevention and control, promote the overall linkage of regional and river basin pollution prevention, coordinate the in-depth promotion of major pollutants, promote the development of environmental protection equipment industry, promote the ability of major pollutant monitoring and control technology and equipment, and strengthen Advanced and applicable environmental protection technology equipment promotion and application and integration innovation, actively promote the application of advanced environmental protection products, promote the development of environmental service industry, and comprehensively improve the development level of environmental protection industry. By 2020, the scale of output value of advanced environmental protection industry will strive to exceed 2 trillion yuan.
With the continuous release of environmental protection needs, from the perspective of market space, China's environmental protection industry market will gradually open up and become the world's largest industrial market; in addition, China's unique system will promote the rapid development of A square matrix (heavy asset environment group) . SMEs will gradually aggregate to form a powerful ethnic group, and large enterprises will take the lead in establishing an aircraft carrier combat group model. In addition, under the “One Belt, One Road†strategy, during the “Thirteenth Five-Year Plan†period, the internationalization of China's environmental protection industry will be broader and broader.
In the new round of economic transformation, the transaction structure and economic development model are changing, which also brings crisis to the environmental industry, including the crisis of local governments, the crisis of polluting enterprises and the crisis of pollution control enterprises. At the same time, the state vigorously promoted the PPP model, making the competitors of the entire environmental industry more diversified and the competition more intense. Integrated environmental governance (regional) will be a development direction for the future.
Dongfeng , which borrowed capital, on March 2, 2016, Beijing Enterprises officially completed the acquisition of 100% equity of German EEW waste energy utilization company in Munich, the purchase price was 1.438 billion euros, which kicked off the large-scale international acquisition project of China's environmental protection enterprises. .
Fu Tao pointed out that the environmental protection M&A market will continue to be hot in 2017. In the context of the era of big capital, in the case of accelerated market preemption and contracted project profits, mergers and acquisitions have become an important means of enterprise development and expansion. Whether it is the barbarian cross-border, the extension of the industrial chain, or the overseas mergers and acquisitions of enterprises, the use of capital will accelerate in the environmental industry, and the power of capital will certainly insert wings for the development of the environmental industry, helping the environmental industry to grow and develop.
The impact on the environmental protection industry is first of all internationalization, which is reflected in the acquisition and acquisition of environmental assets and the acquisition and acquisition of environmental technologies. Second, industrial integration has intensified. Horizontal integration mainly occurs in the A-square matrix, mainly the integration of Big A and Small A. In vertical integration, the vertical integration of industrial layout is mainly based on hazardous waste and kitchen.
In the future, the concentration of environmental protection industry will continue to increase. During the entire “13th Five-Year Plan†period, the “big and small†M&A model of environmental protection enterprises will continue. However, as the environmental protection industry becomes more mature, the difficulty of “barbarians†entering the environmental protection industry is gradually increasing. With the trend of internationalization of the environmental industry and the implementation of the national “Belt and Road†strategy, a large number of international mergers and acquisitions will become increasingly fierce.
A good start for the new materials industry 2016 is the first year of the 13th Five-Year Plan. From the "Thirteenth Five-Year Plan for National Economic and Social Development" issued at the beginning of 2016 to the "Guiding Opinions on Accelerating the Innovation and Development of New Materials Industry" (hereinafter referred to as "Guiding Opinions") issued in the middle of the year, it is clearly stated that Accelerate breakthroughs in core technologies in the field of new materials and support the development of new materials industries. Stimulated by these favorable policies, in 2016 China made breakthroughs in key new materials technologies such as graphene, third-generation semiconductors and high-end carbon fibers, and the scale of application of new materials industrialization has gradually expanded, showing a good start.
The recently released “13th Five-Year National Strategic Emerging Industry Development Plan†has defined the development goals for the new materials industry and pointed out that it is necessary to improve the support capacity of new materials. Comply with the development trend of high-performance, multi-functional and green development of new materials, promote the sustainable development of new materials with special resources, strengthen the layout of cutting-edge materials, and optimize the industrialization and application of new materials with the strategic emerging industries and major engineering construction needs. The environment, strengthen the construction of new material standards system, improve the application level of new materials, and promote the integration of new materials into the high-end manufacturing supply chain. By 2020, we will strive to make a number of new material varieties enter the global supply chain, and the self-sufficiency rate of major key materials will reach 70% or more, and initially realize the strategic transformation of China from a large material country to a material power country.
The new materials industry will show rapid growth . Zeng Kun, deputy director of the Raw Materials Industry Research Institute of the CCID Research Institute, told the Economics reporter that it is expected that the global economic situation will remain complex and changeable in 2017, and there will be more uncertainties. The basic situation of stabilization will not change, and systemic risks still exist. Under the guidance of the five development concepts such as innovation, the supply-side reform will be deepened, the supply of high-quality products and services will expand, and economic growth will continue to develop along the connotative growth direction of improving quality and efficiency. Under this background, China's new materials industry will present a multi-point breakthrough and rapid growth.
From the overall perspective of the industry, the new materials industry will continue to maintain rapid and stable growth, the growth rate is not less than 20%, and the industrial scale is expected to exceed 3 trillion yuan. This is mainly due to the following factors: First, strong policy support. The "Guidance Opinions" strengthened the top-level design of the development of new materials industry, clarified the development direction and key points of the new materials industry; the "13th Five-Year Plan" of the new materials industry to be released in the future will refine the key work in the field of new materials, downstream The application is traction, accelerating the market-oriented application of new materials. The second is strong downstream demand. The rapid development of a new generation of electronic information, aerospace equipment, energy conservation and environmental protection, new energy vehicles and other industries will significantly increase the demand for new materials, green materials, intelligent, composite, low-cost new materials will become the mainstream of development. The third is advanced technical support. The "13th Five-Year National Science and Technology Innovation Plan" clearly proposes to develop material genetic engineering, transform new material research and development models, make breakthroughs in the application and demonstration of five typical new materials, and strive to shorten the research and development cycle of new materials by half, and reduce research and development costs. In the meantime, we will focus on the development of advanced structural materials technology and advanced functional materials technology. The breakthrough in the development of new materials technology will certainly promote the transformation of the new materials industry.
Graphene is still a new material that has attracted much attention. The “13th Five-Year National Strategic Emerging Industry Development Plan†points out that it is necessary to look forward to the development of cutting-edge new materials. Breaking through the application technology of graphene industrialization, expanding the application range of nano materials in the fields of optoelectronics, new energy, biomedicine, etc., developing smart materials, biomimetic materials, metamaterials, low-cost additive manufacturing materials and new superconducting materials, increasing the space The research and development of materials required for extreme environments such as the sky, deep sea and deep land have formed a number of innovative achievements with broad driving force.
Zeng Kun said that from the perspective of key areas, graphene, as the most concerned material in the field of new materials in recent years, will still maintain a strong development momentum. With the continuous improvement of graphene preparation technology, the production cost of graphene is expected to be further reduced, and the downstream application field is expected to gradually open up. Some graphene enterprises are expected to achieve profitability, and the merger and reorganization of graphene industry will be steadily advanced. The third-generation semiconductor materials represented by silicon carbide and gallium nitride are accelerating, and large-scale and industrialized applications are gradually formed in the fields of optoelectronics and electronic power. Materials such as diamond, aluminum nitride and zinc oxide are gradually maturing and are expected to achieve new breakthroughs.
Aerospace superalloys benefit from the delivery of large aircraft and will see explosive growth. Automotive superalloys will maintain a relatively fast growth rate driven by the growth in demand for automotive engines, and high-temperature alloys for electricity and energy will maintain a relatively steady growth rate. Carbon fiber production capacity will be further released, carbon fiber production technology and technology will continue to improve, carbon fiber production costs are expected to be further reduced, application fields will gradually expand and gradually extend to downstream high value-added applications, large aircraft, automotive lightweight, wind power carbon fiber demand will have some increase. With the continuous breakthrough of new material application technologies, they will play a more important role in different fields.
Abstract Strategic emerging industries represent a new round of scientific and technological revolution and the direction of industrial transformation. They are key areas for cultivating new kinetic energy and gaining new competitive advantages in the future. The "Thirteenth Five-Year Plan" period is the decisive stage for China to build a well-off society in an all-round way, and it is also strategic...
Strategic emerging industries represent a new round of scientific and technological revolution and the direction of industrial transformation. They are key areas for nurturing new kinetic energy and gaining new competitive advantages in the future. The "Thirteenth Five-Year Plan" period is the decisive stage for China to build a well-off society in an all-round way, and it is also a promising strategic opportunity period for strategic emerging industries.