In the past one or two years, the furniture industry as a whole has been sluggish, domestic sales are not smooth, and exports are not smooth. The EU recently officially passed the "Wood and Wood Products Regulations and New Environmental Design Directives" to further improve the export of wood products to China. The pressure in this area has caused the export of China's furniture industry to continue to be sluggish. Export furniture enterprises are anxious to get rid of the fire. The current crisis, therefore, the first thing to do before solving the problem is to find out the root of the problem, so that we can be targeted, and the views of the industry insiders, they believe that the most important factors hindering furniture exports are in the following aspects: (1) The US-European debt crisis continues to spread, and external economic uncertainty increases furniture export variables. At the beginning of August, the international financial market experienced rapid turmoil, and the short-term economic operations of the three major economies of the United States, Europe and Japan were not very optimistic. The report released by the US Department of Commerce shows that the US economic situation was lower than expected in the first half of the year, and the current recession was deeper. At the same time, Europe was in deep debt crisis, and Japan experienced negative GDP growth for two consecutive quarters. The United States and the European Union are the main markets for furniture exports in China. In 2010, the export value accounted for 53.9% of the total value of furniture exports. The economic situation in the United States and Europe is uncertain, and the negative impact on China's furniture exports cannot be ignored. (2) The cost of soaring corporate profits is compressed. First, the prices of raw materials such as wood have risen sharply. With the increase of the global protection of the ecological environment, the major log exporting countries have cut the export quota of timber, and the domestic large and small Xing'anling ecological function zones have also stopped logging, which has greatly reduced the supply of raw logs and pushed the price to soar. This year, ordinary wood Prices have risen by as much as 20%. Second, the appreciation of the renminbi against the US dollar has accelerated, and corporate profits have been “evaporatedâ€. On August 12, the central parity of the US dollar exchange rate was 6.3972, breaking through the 6.4 mark and hitting a new high since the exchange rate reform. Third, “difficulties in recruiting workers†and “labor shortages†have pushed labor costs up sharply. According to the company, the talent problem is also a big problem that plagues the enterprise. The skilled workers are very difficult to recruit, so the wage cost is greatly improved. At present, the average wage of the ladders in the coastal areas is at least 3,000 yuan, and a quota of 2,800 yuan must be set, otherwise no one can be recruited. (3) Trade barriers have risen and raised the threshold for exports. In recent years, the technical barriers in China's traditional furniture market have been continuously upgraded: in April 2009, the United States announced the "Chinese wooden handicrafts to the United States quarantine requirements", stipulates that China's bamboo and wood products must be fumigation or heat treatment and issued a phytosanitary certificate, stickers can be Traceability identification; in April 2010, the US Lacey Act amendment required to provide proof of legal source of timber for each shipment of forest products; from January 3, 2011, the US Composite Wood Products Formaldehyde Act came into effect. From July 1st, the formaldehyde limit standard was greatly increased [4]. At the same time, the EU's Country of Origin Labeling Law will also come into effect on March 3, 2013. The new regulations require wood products imported into the EU market to obtain an “FSC certificateâ€, which means that the wood purchased by the manufacturer is produced from a legally developed forest. The export threshold is constantly rising, making furniture exports more and more difficult. (4) Re-manufacturing, light design, light brand, and reduced export competitiveness. In 2010, a total of 282 enterprises in Jiangxi Province had furniture export records, and only two production enterprises of more than 10 million US dollars were private enterprises in Longnan County, and most of them were small enterprises with export value below one million US dollars. At present, the products of Jiangxi furniture export enterprises are highly homogenized, lacking original design, and less investment in brand development. Most enterprises stay in the low-end market for low-price competition. Under the influence of rising costs, appreciation of the renminbi, and upstream real estate regulation and control policies, its competitiveness has been continuously weakened. Therefore, the recommendations are: On the one hand, vigorously explore emerging markets, appropriately increase the proportion of domestic sales, and diversify the concentration of risks in the export market; on the other hand, strengthen daily monitoring and early warning and industry normative guidance, and increase research and early warning on changes in foreign trade barriers. Enterprises understand and respond to foreign trade barriers in a timely manner; The most important thing is to speed up the transformation and upgrading of the furniture manufacturing industry, increase the research and development of independent brands, continuously improve product quality, improve product technology and improve the core competitiveness of enterprises. Information from GO Jiaju, want to know more home textile information, home information, furniture information, home decoration information, building materials information Welcome to the GO Jiaju official website. GO Jiaju Brand Pavilion officially launched, more brand home textiles, brand home, brand furniture, more solid wood furniture brands, American furniture brands, Jane European furniture brands for you to choose, brand discount, brand promotion, brand sale network help You save the province again. Don't want to go out? It doesn't matter, 720 ° Experience Hall, 3D Experience Hall, 3D Panorama Network allows you to move around your finger at home. There is also the latest furniture information of Suzhou Furniture Expo Center, so that you can always know. When you buy furniture, you will come to GO .
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